Use News to Build Attention

Being relevant in your field can happen in many ways.  One of those is by attaching your blog posts and business information to current news.  This can be done in ways that highlight either a controversial topic of one that simply emphasizes more of what you do in the business.   There’s ways to do this that can be quite creative.

For instance, take pictures of a fabulous photograher making photo history of hard situations such as the situation in Ferguson.  After months of tension and growing fears of people who encounter police in trying situation, this type of picture gives a new view of possibilities.  How could you comment on this to draw attention to the fact that there are good people of all backgrounds out there. Would it be something of interest to your readers?

Another dynamic event is the freeing of three men after 40 years who had been on death row, convicted of a felony and sentenced to death for a murder they did not commit.  Are you writing on controversial topics? Would a piece on the death penalty and how it could mean convicting innocent people be appropriate for your business at this time?

The whole thing is that the story must have a logical connection to your blog or business.  This tool is a good way to be able to use keywords related to current events to gain readers for your words. These are two potentially strong concepts that you might not want to approach.  So look for celebrities to relate too or find something seasonal such as a Christmas story or another little known holiday to highlight. Use this technique as writing practice or for expanding creativity.

Too tired to sleep

UGGGGH! One great thing about being a writer is that you can write anytime of the day or night. Hurrah for the Blog that stands ready to receive the midnight posts from an insomniac writer.

Are you ever up late at night wondering why you are the only one in the house that’s NOT snoring? When you have insomonia

  • What do you do?
  • Do you get up and write?
  • Do you toss and turn?

Write about that for the next 20 minutes.

If you are too tired to sleep, writing about this might be the sleeping pill you need to turn over and drift off to dreamland.

Daylight Savings Time

I’m still sleepy from the time change. I can never adjust to daylight savings time. The switch gets to me all week. I was up at 6 a.m. (PST) this morning trying to do my writing practice. My intention was to get my writing work done early today but I’m falling asleep at the keyboard. Why do we switch times like this anymore? It’s dark in the morning and dark when you get home.

I guess the different perspectives on this have to be noted. I talked to a young person Sunday; a high school student. He loves daylight savings time. Guess being in the dark is more fun than being in the bright light all day —for some high school students. He did have an interesting point that football games just seemed more “right” in the dark stadium with the big lights glaring.

What do you think? Write about the switch to daylight savings time if you experience it. Do you like it? Is the adjustment quick and smooth or are you sleepy for a week like me?

If you live where you don’t have to switch the clocks, what do you think about this? Would you prefer to be forced to switch the time on your clock due to some antiquated rule on the government books?

Meanwhile, I’m going to catch a quick nap before my first teleclass at 9 a.m. this morning.