Whether you’ve been in business for two days or for ten years there’s one common denominator, being an entrepreneur is hard work. It requires patience, perseverance, and persistence. Let’s face it, sometimes the desire to persevere can wane. You might lose your momentum and your business mojo from time to time. That’s to be expected …
Generating cash flow is a #1 concern for business owners. Doing so means coming up with and following through with big ideas. Unfortunately, it is too common for people to come up with big ideas then fail to follow through with them.
Marketing your business on the Internet is becoming more competitive than ever. That means you need to be sure your content strategy has clear and specific goals. It’s necessary to drive traffic, build awareness, boost authority and more. In order to accomplish any of those goals your content needs to be value driven and fresh. However, it can be difficult to consistently create valuable and interesting content ideas.
Slide shows are an increasingly popular means of sharing valuable content throughout the Internet. It’s being predicted that Slideshare.net may be one of the fastest growing sharing sites in 2014. Being able to create exciting and effective slide shows is a necessity for serious, confident business women.
I used to teach business ethics. One important concept my students learned was that of “likeability.” It deals with human nature. Likeability deals with the fact that when you like someone, no matter what they do, there’s a high probability that you agree with whatever that person does.
Search Engine Optimization (SEO) is an ever evolving field. SEO is a way to write content that let’s it get noticed by the search engines. But as search engines adapt their algorithms to provide more value to their users, website writers have to adapt their tactics as well to better utilize SEO techniques.
Boring content will not attract clients. When it gets to the point where you’re not excited about your content, be assured that your readers feel the same way. Fresh exciting content that provides a benefit to readers is needed to keep readers coming back to your website.
