If you use WordPress (WP) for your website and blog, then you know how powerful it is when it comes to SEO right out of the box. But, thanks to plugins you can extend the functionality of your WP website easily. It just takes a few clicks and some easy set-up that simply requires that …
Twelve WordPress Plugins That Boost Your Content Marketing Efforts Read More »
You may or may not have heard of a newsroom for a business. Traditionally, a newsroom was the place where journalists, reporters, editors, staffers and others worked together to craft the news. Today, social newsrooms work about the same except they are designed to work online instead of a physical location. A web based business has often built a media page or prepared a media packet. Now, it’s a bit more extensive. To stand out in the competition and display your entire range of assets, create your online social newsroom as your media center.
Marketing your business on the Internet is becoming more competitive than ever. That means you need to be sure your content strategy has clear and specific goals. It’s necessary to drive traffic, build awareness, boost authority and more. In order to accomplish any of those goals your content needs to be value driven and fresh. However, it can be difficult to consistently create valuable and interesting content ideas.
Slide shows are an increasingly popular means of sharing valuable content throughout the Internet. It’s being predicted that Slideshare.net may be one of the fastest growing sharing sites in 2014. Being able to create exciting and effective slide shows is a necessity for serious, confident business women.
People need and want stuff. What you want is to be able to find an identifiable group of people who want your stuff. When you do that, you can design a marketing plan with potential for reaching that group of people and influencing them to make a buying decision for what you have to offer.
Getting traffic to your website is something that takes dedication and time. The things that worked in 2013 will still work in 2014, but you’re going to have to do more of it. There is more competition than ever before, and with the improvement of search engine algorithms you’ll need to provide more value than …
A great way to promote your business is to become an expert locally. Becoming a local expert in your field of expertise will boost your business in ways that you cannot imagine. It doesn’t matter whether you have an online business or a bricks and mortar business; being seen as a local go-to expert will …
