Drive the Traffic

Here are easy ways to drive FREE traffic to your website.

1. Use a Signature File

Always include links to your website any time you leave your signature on the Web.  This includes in your email, on forum posts or message boards, and definitely when you submit articles to directories.  Include an interesting statement that makes people want to click through to your site.  Focus on the customer, not on you, by giving a hint about an offer the person will find at your site. 

2. Start a Blog

Blogs build relationships with customers. Write articles on your blog that refers to information posted on your website. Ask readers to comment to posts on your blog. When they do, write a response thanking them for the comment and invite that person to visit your website where they can find additional information on the topic that interested them. 

3. Write Articles

Learn to write strong, original content articles to provide original, useful information to your site. Submit your articles to reprint directories with links to your site. Other website owners and bloggers could select your article to put on their sites. If they do, your links will also be included at the bottom of your article, which point directly to your site. 

4. Create a Newsletter or Ezine

Have a newsletter or ezine to send to your mailing list on a weekly or bi-weekly basis. Include lively information, updates on your site, links to articles, and other information your readers will find helpful. 

5. Write E-Products  

Write or find an information product specifically for your target market. This could be an e-book, special report, or e-course. People come to the Internet to get fast information. Offer and promote the type of information your traffic is looking for to give them a reason to visit your site.   

6. Establish an affiliate program

If you sell a product or service, establish an affiliate program. As affiliates join your program, they will be promoting links to your site. Offer a generous commission to motivate affiliates to sell your products or services. The more affiliates you have the more promotional opportunities you can have too. 

7. Participate in Forums and Message Boards

Find message boards or forums that relate to your areas of interest.  Sign-up and begin posting comments on these formats. Always include a link to your website in your signature. Read the posts to get ideas about what people need or want and develop a response to help  Be careful to word the post according to the rules if the forum. You could tell others to send you a personal email for more information, visit your site, or make a direct special offer to forum readers. 

8. Viral Reports

Develop a viral report that you can give away to your target market. This is a small, focused special report  you allow others pass along for free or even put their affiliate links on the report if it provides an offer for a sale of a product or service. The idea is to let others pass the report onto their mailing lists creating a win-win situation. The people who are passing your report on will have free, ready-made content to use, and you will have people passing out your report, which is going to drive traffic to your site. 

You can see that driving traffic to your website is easy although it takes work and being consistent about your marketing efforts.